The chosen studio should ship wayfinding and signage that’s “imaginative, daring and efficient in equal measure”.
V&A East has launched a young valued at £110,000 for the wayfinding and signage design for each its major museum and the V&A East Storehouse.
The distinct distinction between these websites are that V&A East Storehouse shouldn’t be a museum however a reside working retailer which the general public can view. The tender additionally covers the interpretation design for the V&A East Storehouse and should mirror the character of the reside working retailer expertise.
The chosen design workforce will probably be tasked with mapping out customer & employees journeys by navigation that’s “imaginative, daring and efficient in equal measure”, says the V&A. In keeping with the V&A’s wider purpose – “reworking the best way audiences expertise collections of artwork and design” – the wayfinding, signage and interpretation work should resonate with a various and underserved viewers.
An advanced method to language will probably be applied throughout the design work to cater to this new viewers in a bid to cut back any limitations between the areas and the guests throughout each websites.
Work carried out underneath this transient will probably be principally knowledgeable by the V&A East model identification, which will probably be largely outlined by the point of appointment. This contains tone of voice, model behaviours and visible identification tips.
The scope of this transient contains, however shouldn’t be restricted to directional signage, reminiscent of wall and ground signage, map or equal, and icons; characteristic signage, reminiscent of titling, gallery thresholds and exterior signage; donor signage, reminiscent of house naming, house and object recognition; and site signage, reminiscent of room naming and numbering.
For the interpretive design of the V&A East Storehouse, the chosen consultancy will probably be anticipated to develop a technique alongside the V&A workforce and audiences and implement it throughout the house. Key necessities to pay attention to throughout the entire mission are maximised adaptability, sustainability, and accessibility.
V&A East welcomes purposes from people, single inventive and design practices, and collaborative bids. It’s notably fascinated by those who embrace rising practices, east London based mostly practices and candidates with a various design workforce. Expertise in wayfinding and signage design and interpretation design is fascinating.
The charge for this design work is roughly £110,000 and the finances is round £500,000, together with all preliminaries, OHP’s, contingencies and inflation.
The appliance deadline is 24 October 2022 at 10am and appointments will probably be made by the tip of December 2022. The contract is because of begin on 9 January 2023 and run till 30 November 2024.
V&A East Storehouse will open at Right here East in 2024 and V&A East Museum on the Stratford Waterfront in 2025.
Discover out extra and apply right here.
